The Birla School of Management(BSoM), Birla Global University, Bhubaneswar was established to meet the corporate and entrepreneurial needs of India. BSoM offers a two-year full-time MBA Program. This program has the advantage of using a rich knowledge capital. The MBA Program aims at training the high calibre professionals who devote themselves to effective management of an organization by achieving excellence with values. The main goal of the MBA program is to provide a learning environment for students to become leaders and entrepreneurs in a competitive business environment. The program enables the participants to understand current business challenges and prepares them with the aid of updated technologies and advanced pedagogy to successfully face global business demands.
Admission into the program is screened based on qualifying any one of these competitive examinations i.e. CAT / XAT / MAT / CMAT / GMAT / Entrance Examination conducted by BGU. Thereafter, the Written Essays and Personal Interview process is conducted with the support of senior corporate managers to select students for the program.
The MBA program is conducted in close association with the industry. We take inputs from the experts from the industry for designing the course curriculum and providing opportunities for short term projects, summer internship and final placement. The rigorous regime inculcates in the participants the ability to work under pressure, multi-tasking besides giving them a strong academic base. Wading through classes, guest lectures, presentations and assignments, students also learn time management, which is an essential requirement for being a successful manager.
The MBA program is divided into four semesters. Students are given options to specialize in any two areas of Marketing, Finance, HR, Operations Digital Marketing or Business Analytics from the second semester. Students are also exposed to the corporate world through industry-academia interface, special guest lectures, workshops, summer internship and short term projects, all of which are a part of the course design and has to be compulsorily taken up by the students. Live projects and industrial visits, jointly guided by the industry managers and faculty, helping students understand modern business processes and practices. A two-month summer internship assignment in a company is mandatory between the first and second year. In addition, students complete 2 -3 short term projects as well.
Master of Business Administration under the Birla School of Management of Birla Global University offers two years full-time program. The program is designed in line with the best management program of different Universities/Institutions of the Country.
The MBA program is divided into four semesters and specialization in Marketing, Finance, HR, Operations, Digital Marketing and Business Analytics is offered from the second semester. Students are also exposed to the corporate world through industry-academia interface, special guest lectures, workshops, summer internship, and short-term projects, all of which are a part of the course design and have to be compulsorily taken up by the students. Live projects and industrial visits, jointly guided by the industry managers and faculty; develop students ‘ understanding of modern business processes and practices. A two-month summer internship (SIP) assignment with corporates is mandatory between the first and second year. In addition, students are also required to complete 2 -3 short-term projects.
The objective of the program is to train high-calibre professionals who devote themselves to the effective management of an organization by achieving excellence with values. The main goal of the MBA program is to provide a learning environment for students to become leaders and entrepreneurs in the face of global competition. The program enables the participants to understand current business challenges and prepares them with the aid of updated technologies and advanced pedagogy to successfully face global business demands.
The courses offered in this program are meticulously drafted and are subsequently reviewed and revised at regular intervals by the industry and academia experts imbibing it with valuable inputs for learning contemporary management styles.
On successful completion of the Program, students will be able to:
At BGU, one can be sure of the highest standard of teaching. The lessons taught here are dynamic, enjoyable, and result-focused. The faculty members of BGU, many of whom have wide experience in academics and industry, are consistently admired for their outstanding quality by current and former students.
A student gets personal attention throughout his/her stay at the university. A continuous and comprehensive evaluation of students is done through Quizzes, Graded Assignments, Case Studies, Presentations, and Mid Term tests etc., to ensure that learning takes place in a stimulating environment.
At BGU, a student experiences ” learning in the lap of nature “. The faculty endeavours to constantly update the learning pedagogy to be in line with today’s changing environment. BGU students succeed in all the facets of life due to the perfect blend of dynamic learning environment, combining the latest technology with modern teaching methods, experiential learning, and self-management.
BGU Bhubaneswar has a world-class infrastructure that can be believed only after seeing it. The learning, living, and other facilities are truly beyond expectations. The campus environment meets all the requirements of a world-class B-School. It has adequate on-campus facilities for all students and provides an ultra-modern living environment. Rooms in hostels can be used on a twin or triple sharing basis. The hostels are designed to provide a proper mix of privacy and a unique social experience. The campus is also equipped with a medical centre along with an ambulance facility.
The residential campus is a blend of traditional Odia architecture with modern amenities and resources. The campus is spread across 30 acres with nine blocks of buildings. The main administrative block, flanked on both sides by two academic buildings each with walls of yellow stone cladding, is inspired by the ancient Odia style of architecture. More than 50 % of the area is kept green on the campus with the philosophy of learning in the lap of nature. BGU Bhubaneswar has taken all care to provide world-class facilities on the campus such as the following:
The objective of the program is to train high-calibre professionals who devote themselves to the effective management of an organization by achieving excellence with values. The main goal of the MBA program is to provide a learning environment for students to become leaders and entrepreneurs in the face of global competition. The program enables the participants to understand current business challenges and prepares them with the aid of updated technologies and advanced pedagogy to face business challenges.
Course | Fee per Semester (INR) | No. of Semesters | Total Course fee (INR)* |
---|---|---|---|
MBA | 2,00,000 | 4 | 8,00,000 |
*Additional Information
Option 1: Single Occupancy
Installments | 1st Installment | 2nd Installment | 3rd Installment | 4th Installment |
---|---|---|---|---|
Due Date | 15th June 2024 | 15th Dec 2024 | 15th June 2025 | 15th Dec 2025 |
Lodging (A/C Accommodation) | Rs. 70,400 | Rs. 70,400 | Rs. 70,400 | Rs. 70,400 |
Boarding | Rs. 36,000 | Rs. 36,000 | Rs. 36,000 | Rs. 36,000 |
Laundry | Rs. 3,000 | Rs. 3,000 | Rs. 3,000 | Rs. 3,000 |
Total Charges | Rs. 1,09,400 | Rs. 1,09,400 | Rs. 1,09,400 | Rs. 1,09,400 |
Option 2: Double Occupancy
Installments | 1st Installment | 2nd Installment | 3rd Installment | 4th Installment |
---|---|---|---|---|
Due Date | 15th June 2024 | 15th Dec 2024 | 15th June 2025 | 15th Dec 2025 |
Lodging (A/C Accommodation) | Rs. 35,200 | Rs. 35,200 | Rs. 35,200 | Rs. 35,200 |
Boarding | Rs. 36,000 | Rs. 36,000 | Rs. 36,000 | Rs. 36,000 |
Laundry | Rs. 3,000 | Rs. 3,000 | Rs. 3,000 | Rs. 3,000 |
Total Charges | Rs. 74,200 | Rs. 74,200 | Rs. 74,200 | Rs. 74,200 |
Note:
COURSE CODE | SUBJECT | CREDIT |
---|---|---|
IMMERSION COURSE | ||
Understanding Self | Non-Credit | |
Principles of Management | ||
Oral Proficiency for Managers | ||
Basic Financial Accounting | ||
Economics | ||
SEMESTER I | ||
BM-101 | Accounting for Decision Making | 3 |
BM-102 | Managerial Economics | 3 |
BM-103 | Marketing Management | 3 |
BM-104 | Organizational Behaviour | 3 |
BM-105 | Statistics for Management | 3 |
BM-106 | Business Communication | 3 |
BM-107 | Management Information System | 3 |
BM-108 | Social Immersion Project | 3 |
BM-109 | Leadership and Change Management | 3 |
BA-110 | Developing Self for Corporate Readiness-I | 2 |
Total Credit Semester-I | 29 | |
SEMESTER II | ||
BM-201 | Human Resource Management | 3 |
BM-202 | Cost and Management Accounting | 3 |
BM-203 | International Business for Decision Making | 3 |
BM-204 | Financial Management | 3 |
BM-205 | Strategic Marketing | 3 |
BM-206 | Production and Operations Management | 3 |
BA-207 | Advance Business Communication | 3 |
BM-208 | Decision Modelling and Optimization | 3 |
BM-209 | Developing Self for Corporate Readiness-II | 2 |
BM-210 | Excel Modelling | 3 |
Elective – I | 3 | |
Elective- II | 3 | |
Total Credit Semester-II | 35 | |
SEMESTER III | ||
BM-301 | Responsible Business | 3 |
BM-302 | Design Thinking and Entrepreneurship | 3 |
BM-303 | Artificial Intelligence and Deep Learning | 3 |
BM-304 | Developing Self for Corporate Readiness-III | 2 |
Elective – III | 3 | |
Elective – IV | 3 | |
Elective – V | 3 | |
Elective – VI | 3 | |
Elective – VII | 3 | |
BM-305 | Summer Internship Project | 6 |
Total Credit Semester-III | 32 | |
SEMESTER IV | ||
BM-401 | Strategic Management | 3 |
BM-402 | Business Law and IPR Management | 3 |
BM-403 | CAPSTONE Business Simulation | 2 |
BM-404 | Developing Self for Corporate Readiness – IV | 2 |
Elective – VIII | 3 | |
Elective – IX | 3 | |
Elective – X | 3 | |
BM-405 | Industrial Visits | 2 |
BM-406 | Activity Based Self-Learning | 2 |
KNOWLEDGE ENHANCEMENT COURSE (SELECT ONE) | 2 | |
BM-407 | Element of Basic Econometrics | |
BM-408 | Marketing Analytics | |
BM-409 | Leadership and Communication | |
BM-410 | Advanced Entrepreneurship | |
Total Credit Semester-IV | 25 | |
TOTAL CREDIT | 121 |
Note: Teaching hours of the credit courses shall be as per the UGC Guideline;
A student has to select 10 electives from two specialized areas only i.e. 6 from major specialization area and 4 from minor specialization area, A list of elective courses is mentioned below specialization wise. An elective will be offered only when seven (7) or more students opt for it.
LIST OF COURSES (Core Courses)
BM-101 Accounting for Decision Making |
BM-102 Managerial Economics |
BM-103 Marketing Management |
BM-104 Organizational Behaviour |
BM-105 Statistics for Management |
BM-106 Business Communication |
BM-107 Management Information System |
BM-108 Social Immersion Project |
BM-109 Leadership and Change Management |
BM-110 Developing Self for Corporate Readiness-I |
BM-201 Human Resource Management |
BM-202 Cost and Management Accounting |
BM-203 International Business from Macro Perspective |
BM-204 Financial Management |
BM-205 Strategic Marketing |
BM-206 Production and Operations Management |
BM-207 Advance Business Communication |
BM-208 Decision Modelling and Optimization |
BM-209 Developing Self for Corporate Readiness-II |
BM-210 Excel Modelling |
BM-301 Responsible Business |
BM-302 Design Thinking & Entrepreneurship |
BM-303 Artificial Intelligence and Deep Learning |
BM-304 Developing Self for Corporate Readiness-III |
BM-401 Strategic Management |
BM-402 Business Law & Intellectual Property Right (IPR) Management |
BM-403 Capstone Business Simulation |
BM-404 Developing Self for Corporate Readiness – IV |
BM-407-BM 410 Knowledge Enhancement Course |
List of Electives Courses (Specialization Area wise)
MARKETING |
BM-M01 Services Marketing |
BM-M02 Sales and Distribution Management |
BM-M03 Customer Relationship Management |
BM-M04 Digital Marketing |
BM-M05 Brand Management |
BM-M06 Retail Management |
BM-M07 Bottom of Pyramid Marketing |
BM-M08 Consumer Behaviour |
BM-M09 B2B Marketing |
BM-M10 International Marketing |
FINANCE |
BM-F01 Financial Product, Services & Financial Markets |
BM-F02 Management of Banks & Financial Institutions |
BM-F03 Investment Management |
BM-F04 Financial Report Analysis & Valuation |
BM-F05 Retail Banking & Insurance |
BM-F06 Derivatives and Risk Management |
BM-F07 International Financial Management & Project Finance |
BM-F08 Social Banking & Microfinance |
BM-F09 Corporate Taxation |
BM-F10 Management Control System |
HUMAN RESOURCE |
BM-H01 Learning & Development |
BM-H02 Industrial Relations and Labour Laws |
BM-H03 Managing People and Performance in Organizations |
BM-H04 Organization Development and Leadership |
BM-H05 Acquisition, Retention & Engagement |
BM-H06 Strategic HRM |
BM-H07 Compensation Management and HR Metrics |
BM-H08 HR Analytics, Tools and Techniques |
BM-H09 International HRM |
BM-H10 Human Resource Development: Strategies and Systems |
OPERATIONS |
BM-O01 Supply Chain and Logistics Management |
BM-O02 TQM for Business Excellence |
BM-O03 Service Operations Management |
BM-O04 Operations Strategy |
BM-O05 Sustainable Operations Management |
BM-O06 Predictive Analytics and Big Data |
BM-O07 Technology, Innovation and New Product Development |
BM-O08 System Optimization and Management Science |
BM-O09 Project Management |
BM-O10 World Class Manufacturing |
DIGITAL MARKETING |
BM-D01 Basics of Digital Marketing |
BM-D02 Search Engine, Display and Programmatic Marketing (SEM) |
BM-D03 Integrated digital media campaign |
BM-D04 Context and Social Media Marketing (SMM) |
BM-D05 Mobile Marketing and Analytics (MMA) |
BM-D06 Online Web Analytics (OAN) |
BM-D07 Copy writing and content marketing |
BM-D08 Video marketing |
BM-D09 Data Pre-processing and Visualization (DPV) |
BM-D10 Email and Affiliate Marketing |
BUSINESS ANALYTICS |
BM-BA01 Data Mining |
BM-BA02 Data Visualization |
BM-BA03 Data Analytics using R |
BM-BA04 Machine Learning |
BM-BA05 Big Data Analytics |
BM-BA06 Artificial Intelligence and Deep Learning |
BM-BA07 Internet of Things |
BM-BA08 Social Media Analytics |
BM-BA09 Machine Learning Lab |
BM-BA10 Mobile Analytics |
BM-B01 Banking Principles and Practice |
BM-B02 Artificial Intelligence and Banking Functions |
BM-B03 Digital Customer Management System |
BM-B04 Payment System and UPI |
BM-B05 Big Data Analysis |
BM-B06 Distributed Ledger Technology & Block Chain |
BM-B07 Financial Product & Services |
BM-B08 Financial Institutions & Markets |
BM-B09 Modelling and Design Lab |
BM-B10 Chatbots and Robotic Process Automation |
Students get the intimation about placement opportunities from the university’s Centre for Corporate Relations (CCR) through emails as well as on the notice board for placement news. Interested students can convey their choice either through mail or by signing in the relevant sheet with CCR within the specified time limit. As the recruiter confirms the date of the interview process, it is communicated to the students to prepare documents required by the recruiter such as CV and Summer Internship Project Report and any other relevant document. The interview process is mostly conducted on the campus but in selected cases, the students visit the recruiter’s premises for the process. While students can appear for multiple interviews, it is binding on their part to accept the first offer made to them. The recruited students can join their companies after their final examinations are over in March.
The placement process is a rolling one that commences in November every year.
One of the major objectives of the Summer Internship Project is to enable students to transfer their knowledge gained in classrooms to the workplace as well as to familiarize them with the functioning of the corporate world. The process for pursuing a summer internship is undertaken at the end of the first year which is more or less identical to the final placement process. Apart from availing of the opportunities to do an internship through the campus process, students also have the freedom to choose companies on their own. CCR ensures that every student has a Summer Internship opportunity in his/her chosen stream of specialization. The process usually begins in mid of October every year. The prescribed Summer Internship period is six to eight weeks from mid of April to mid of June. Special workshops are conducted in February, where instructional material is handed out to the students. Students can choose any BGU faculty as their academic mentor. The Summer Internship Project Report is of 6 credits. An excellent summer project report is a passport to a dream job.
The objective of a short term project(usually 10-15 days) is to allow students to have a feel of the real problems or issues in the industry and how to tackle them. A good project is also a useful tool for placement. Students are expected to complete 2/3 Short Term Projects in their IInd/IIIrd/IVth trimester for which prior permission is to be taken by the students from the program coordinator/chairperson of the program. Appropriate credits are assigned after the successful completion of the projects.
Recruiters always look for industry-ready candidates. One way to ensure this is to offer industry-relevant training to students while they are pursuing their degree. BGU Campus Connect Program offers an ideal platform for companies. HDFC Bank, Tata-AIG and several other companies have offered these programs to BGU students. Usually, companies conduct an eligibility test to select students for their Campus to Connect Program. Successful students are then offered the training program.
This process takes place during the Summer Internship period. The internship tenure offers an ideal opportunity for the company to evaluate the calibre and suitability of the students for placement. If the company is convinced about the value addition that the student can bring to the company, it may offer a Pre-Placement Offer (PPO) of employment to the student after the completion of the course. Alternately, the company may make a special note to earmark high performing students when they eventually come to the campus for placement. BGU students have benefited under both of the above approaches by companies.
The candidate should have a good academic record with a minimum of 50% marks (or equivalent CGPA) in his/her Graduation (10+2+3 system) from a recognized university. Candidates appearing for their final year graduation examination are also eligible to apply, however, they must submit their mark sheet immediately on the receipt of the same.
The applicant to the program is selected based on the BGU selection process based on past academic performance in 10th, 12th, and graduation, CAT/XAT/GMAT/CMAT/MAT score, GDPI or comprehensive PI, Written Ability Test (WAT). While selecting, suitable weightage towards work experience, academic and regional background, and professional qualification are given.
NOTE: Applying for MBA admission does not ensure that a candidate will be called for a Personal Interview or get admission. The discretion of the Admission Committee of the university is final in all such matters.