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The world that we live in is largely driven by data and technology. A majority of businesses both big and small are incorporating Big Data into their operations to enhance productivity and profits. Until quite recently, we used to physically go out shopping in our preferred shopping outlets and the vendor/shopkeeper knew everything about our shopping preferences, buying patterns, likes and dislikes, etc. He would offer us products and services that were in line with our preferences. That’s how we kept going to the same place and the shopkeeper cashed on our brand loyalty. Business Analytics is similar to this. It accumulates similar kind of data about us digitally. Most of our shopping takes place virtually these days. All of us contribute greatly to this data generation and market research. The data that’s collected based on our shopping preferences is procured virtually and used by businesses to enhance their products and make critical business decisions.
The field of Business Analytics combines two of the most thriving fields in contemporary times, i.e., Business and Data Analytics. The insane amount of data that’s generated each day is used to helps business organizations to make calculated business decisions, predict the market risks, determine the popularity of their products and services, along with profits earned. Due to this, Business Analytics has gained paramount importance in the contemporary business scenario and offers endless scope to both job seekers and providers. The first step of entering this versatile field is by seeking BBA in Business Analytics. In this blog, we will focus on the scope and career opportunities for BBA Business Analytics graduates.
Business Analytics is one of the most fertile fields for aspirants. The versatility of the field and the diversity in the career avenues that it offers make it one of the most sought-after fields in the global market. BBA Business Analytics graduates have an elaborate scope in India as well as overseas. This field has transformed the global business scenario beyond recognition with most of the business organizations incorporating business analytics in their daily operations. This has led to an ever-increasing demand for BBA Business Analytics graduates in the global market. Several national, multi-national, and e-commerce companies are hiring these graduates offering them high packages and other job benefits.
Being a BBA Business Analytics graduate, you can explore job opportunities in various domains including Marketing Analytics, Risk Analytics, Human Resource Analytics, Customer Analytics, Web Analytics, IT Analytics, Demand and Supply Chain Analytics, etc. Top recruiting companies that hire BBA Business Analytics professionals include, Google, Facebook, Microsoft, HCL, Accenture, Tata Group, Deloitte, Infosys, Amazon, Reliance, LinkedIn, Adani Group, American Express, amongst others.
The field of Business Analytics offers multiple job profiles for aspirants to explore. Being a BBA Business Analytics graduate you can either continue with your academics and seek higher education or seek jobs based on your qualification, inclination, preferred area, etc. Following are the top career avenues to explore after completing a BBA in Business Analytics degree.
For those of you who are interested in advancing your education further can seek an MBA degree in Business Analytics. This degree broadens your career scope and enhances your knowledge and skills required for this field. With an MBA you can get jobs in leadership roles in diverse areas including Sales, Business Development, HR, Finance, and related departments in companies. These professionals find jobs in both the private and public sectors. The demand for MBA Business Analytics graduates is extremely high in India as well as overseas.
With a BBA Business Analytics degree, you can be a Data Scientist that includes getting insights from various kinds of Data and helping organizations to make accurate business decisions, devise new plans and policies, and improve results with those insights. Being a Data Scientist, you will have to work with several technologies, create business models, performance reports, analyze raw data, organize and implement these findings to the business and track the progress.
For those of you who want to get into the public sector, you can prepare for one of the most popular and prestigious competitive exams in our country, the Union Public Service Commission’s exam (UPSC) for civil services. Cracking this exam gives aspirants entry to Indian Administrative Service, Indian Police Service, Indian Foreign Service, amongst others.
Still wondering what should be your career option after BBA Business Analytics? Getting a job as a product manager can be one of the great options for you. Product managers are highly in demand in the current market. The responsibilities of a Product manager range from product planning, operations, and execution. They work in tandem with several professionals including salespeople, engineers, and marketers to ensure smooth product execution and marketing.
The job of a Market Research Analyst is to help companies understand the existing market conditions before making any significant business decisions or launch any new products and services. They need to conduct this market research, analyze it, prepare reports and present them to the company executives. They also need to have a clear understanding of their competitors and customers through various analytics methods. The demand for Market Research Analysts is increasing exponentially with the growing awareness regarding market research and its benefits.
Medical sector conceives a massive amount of data that can be analyzed and used for improving the medical services, add new ones, and make them more efficient. In order to do that, you need a Healthcare Analyst. Their primary job involves collecting, compiling, organizing, and analyzing medical data received from the patients and present it to the healthcare executives.
Business organizations in contemporary times thrive on strong IT infrastructures. And the professionals who keep this infrastructure running smoothly are IT Analysts. Their job ranges from maintaining the systems, analyzing their operations, to designing new systems in the infrastructure. As their job is directly related to any organization’s operation and efficiency, IT Analysts are highly in demand in the global market.
BBA Business Analytics opens doors to endless career opportunities. This scope keeps elaborating with the growing awareness regarding big data and its many benefits. Right from small organizations, start-ups, to corporate giants, and well-established business organizations, BBA Business Analytics graduates have immense demand in India and overseas. So, enroll now in BBA Business Analytics and unlock your true career potential!
Birla School of Management (BSoM), Birla Global University offers a three-year full-time professional BBA Degree in Business Analytics. The program spreads over six semesters in three academic years. This specialization not only provides a thorough grounding in areas of analytics, modeling, predictive analytics, and quantitative techniques but also in liberal studies to provide insights into human and organization dynamics. Lab sessions are also included in this program. Following are the key features of this program:
Enter the world of untapped career opportunities in the emerging field of Business Analytics with a BBA in Business Analytics degree. We welcome you to join BGU and experience a reformative education that will render a successful career. For more details visit our website: https://www.bgu.ac.in/
