Designation: Assistant Professor Email: snigdha.choudhury@bgu.ac.in Area: OB&HR
Brief Profile
Dr Snigdha Choudhury is a PhD. in OBHR from XIMB, Bhubaneswar and MBA from XISS, Ranchi. She teaches Learning & Development, Organizational Behaviour, HRM & International Human Resource Management. Dr. Choudhury has a rich Corporate Experience from Banking & Test Preparation to her credit. Her research areas include E-learning, Academic Motivation & Psychological Factors in learning. She has highly cited publications in Journals of International repute. She also contributes to newspaper and magazine articles. She is a trained Odissi dancer and avid reader. She loves to explore food, traditions and culture of various places in and out of India.
Educational Qualifications
Ph.D
Doctorate: Business Management (OBHR), Xavier School of Human Resource, XIMB
Masters
MBA (PGPMIR), Xavier School of Social Science, Ranchi
Bachelors
Bachelor of Business Administration, Punjab technical University
Certifications
Human Resource Analytics (University of California, Irvine)
People Analytics (Wharton Business School, University of Pennsylvania, USA)
Emerging Themes in E-learning: A Review from Stakeholder’s perspective, Computers & Education (WoS, Scopus (Q1) Impact. Factor -15.58)
Exigency Driven Academic Motivation of Learners: A Pre-Covid & Covid Analysis, IIMK Society & Management Review. (ABS 2, Scopus, Impact Factor 1.2)
Conference Proceedings
Choudhury, S. & Padhi, S. S. Content Analysis of responses to e-learning
advertisements (2020), Proceedings of 4th International Conference on Marketing,
Technology & Society
Choudhury, S. & Padhi, S. S. Sentiment Analysis of Culture Specific and Nationwide
Product Preference (2020). Proceedings of Globalizing Indian thought. Edited by Prof. Debashish Chatterjee, Prof Deepa Sethi & Prof. Surya Prakash Pati.
Managing Anxiety at grass root: a proactive strategy to fight pandemic, 2nd International Conclave on Globalizing Indian Thought, 2021 (16th-18th December, 2021).
Globalizing Indian Thought: A perennial effort from great Indian thinkers, 2nd International Conclave on Globalizing Indian Thought (16th- 18th December’2021).
Newspaper/Magazine Articless
Choudhury, S. & Padhi, S. (2018), Sustainable Learning in the IoT era, BW Education,
November, 2018.
Online teaching during COVID: mockery or opportunity (In press with Malyalam Manorama).
Conference Presentations
Critical Success factors for e-learning effectiveness: A JDR perspective (Xavier University Doctoral Conference ’2018. 2nd June, 2018, XUB, Bhubaneswar, India).
Sentiment Analysis on Culture specific and nationwide product preference (Globalizing
Indian Thoughts, January 16-18, 2020. Indian Institute of Management, Kozhikode,
India).
Education 4.0: An ARCS perspective, 4th National HR Conclave on “Industry 4.0”
(04.02.2020). Sri Sri University, Bhubaneswar.
Sentiment Analysis of products acceptance at Regional and National level, Globalizing
Indian Thoughts, January 16-18, 2020. Indian Institute of Management, Kozhikode,
India).
Organizational Metamorphosis for innovation, Inclusion and Agility (29th and 30th
January, 2019), XAHR, XUB.
Content Analysis of Responses to e-learning advertisements’, Fourth International
Marketing Conference, Marketing Technology and Society (7th -9th December ‘2020),
IIM Kozhikode.
Managing Anxiety at grassroots: a proactive strategy to fight pandemic, 2nd International
Conclave on Globalizing Indian Thought, 2021 (16th-18th December, 2021).
Globalizing Indian Thought: A perennial effort from great Indian thinkers, 2nd International Conclave on Globalizing Indian Thought (16th- 18th December’2021).
